Up until today, Kylie Jenner was kind of like the Netflix of the cosmetics world.
Kylie released her first three items on November 30, 2015; they were the Dolce K, Candy K and True Brown K Lip Kits.
Depending on how reliable a source you consider Kardashian matriarch Kris Jenner to be on financial matters directly pertaining to her own family, Kylie Jenner is apparently doing very, very well in the cosmetics business.
Lindsay Shookus is "terrified" of meeting the Afflecks, as she thinks they'll think she's the reason Ben and Jen 2.0 broke up. Just for comparison's sake, they write, it took Tom Ford's beauty brand around a decade to hit that milestone.
This is likely why Kylie hopes to set up her own stores, so customers can test and get a feel for products in the flesh. She also added that there is this false side of her which the public see against the Kylie when with friends and family.
It's honestly staggering that Kylie has found this degree of success in leaning in to her admittedly artificially plump lips.
After her older sister Kim Kardashian was held at gunpoint last October during a traumatic Paris robbery in her hotel room, Jenner says during a confessional interview that she's trying to be more aware of who she lets into her inner circle.
"We respect when we launch new things".
Also photographed at the Kendrick Lamar show was Kendall and Kylie Jenner's friend Hailey Baldwin, who wore a pair of jean shorts and thigh-high boots. In the eight days following the launch, Superdrug sold one bottle every eight seconds.
On a more sentimental note, her mother, Kris Jenner, posted a photo collage on Instagram for Ky's birthday, with a sweet caption that read, "Happy birthday my beauty, @Kyliejenner!" The youngest Jenner continues to forge ahead with brand partnerships, including a capsule collection this summer with Australian eyewear brand Quay.